Sipping Spirit of the Stallion: The Soul of Tierra de Caballos

Handcrafted to perfection in a bottle that embodies the strength and beauty of a horse, this tequila is pure perfection made in the land of Jalisco.

1. What inspired the name Tierra de Caballos?

Tierra de Caballos, or Land of Horses, is a tribute to the spirit of freedom, strength, and elegance embodied by the horses that have long roamed the highlands of Jalisco. Our name reflects the soul of our land—untamed, resilient, and rich with tradition. It honours the deep connection between the agave fields and the charrería culture that has been passed down through generations.

2. How does the culture and landscape of Jalisco influence the spirit of your tequila?

Jalisco isn’t just where we produce tequila—it’s our home, our heart. The high-altitude red volcanic soil, long sunny days, and cool nights create the ideal conditions for growing blue agave with depth and character. But beyond the land, it’s the people, traditions, and rituals—like the fiesta, the charrería, and family gatherings—that infuse our tequila with authentic Mexican soul.

⁠3. The charrería tradition plays a strong role in your branding—do you have personal ties to this equestrian heritage?

Yes, our family has a long-standing connection to charrería. My grandfather loved mariachis and owned many horses at our family ranch. His dedication, pride, and horsemanship inspired not just our brand, but the way we approach our craft—with honour, precision, and deep respect for heritage. Every bottle of Tierra de Caballos carries his legacy.

4. Could you walk us through your blue agave’s hand-harvesting and slow-roasting process?

Our jimadores harvest each agave plant by hand, selecting only mature piñas that have reached their peak sweetness after 6 to 8 years in the fields. The piñas are then slowly roasted in traditional brick ovens for up to 72 hours, allowing the natural sugars to caramelise and develop rich, earthy notes. We never rush this process—it’s about patience, tradition, and respect for the plant.

5. What makes your ageing process in oak barrels unique compared to other añejos?

We age our Añejo in American oak barrels previously used for bourbon, allowing it to absorb a rich spectrum of flavours—vanilla, spice, toasted wood, and dried fruit. While most Añejo tequilas are aged for one year, Tierra de Caballos rests for a minimum of 18 months, gaining added depth and character.

6. The tasting notes mention butterscotch, toasted oak, and hints of dark chocolate—how do you achieve such a rich flavour profile?

It’s a combination of our slow-cooked agave, natural fermentation, and thoughtful barrel selection. The butterscotch comes from the caramelised sugars of the agave and ageing in bourbon casks, while the toasted oak and dark chocolate evolve from the char level of our barrels. It’s all about balance and time, nothing is rushed.

7. ⁠Was there a particular flavour or aroma you intended to capture in this añejo?

We wanted to create an añejo that felt like sitting beside a campfire on a cool evening in the highlands—warm, rich, slightly smoky, and comforting. The goal was to highlight the essence of Jalisco’s land and the heart of the charro—elegant but bold. Butterscotch was always a target note for us, as it represents that sweet, buttery reward after patience.

8. The ceramic bottle is striking—can you share the story behind its design?

The bottle was inspired by the handmade pottery of Tonalá, Jalisco. We wanted something that felt like it could sit on a mantel in a hacienda—something timeless, with the weight and texture of tradition.

9. Is the packaging handcrafted locally? How do you see it reflecting Mexican artistry?

Absolutely. Every bottle is handcrafted by artisans from Jalisco who specialise in ceramic work. This not only supports the local economy but allows us to share authentic Mexican artistry with the world. The intricate patterns, bold colours, and tactile feel of the bottle reflect the beauty and complexity of Mexican craft traditions—just like our tequila.

10. ⁠How would you recommend someone savour Tierra de Caballos for the first time?

Start neat in a wide-rimmed glass that allows the aromas to open. Take your time—inhale the scent of roasted agave, oak, and spice before your first sip. Let it sit on your tongue and notice how it evolves. Pair it with dark chocolate or aged cheese if you like. But most importantly, enjoy it in good company—because Tierra de Caballos was made to be shared.